• Strategic Business Planning. Over the years, I’ve learned a heck of a lot about the technology, the economics and the politics (at least in the U.S.) affecting the industry. Often, this comes in handy in helping clients make important decisions.
• Writing and Other Aspects of Content Creation. This can mean anything from ghost-writing a book to generating content for your blog, corporate website, Facebook page, etc.
• Marketing Strategy, Branding, Positioning, and Research. This of course, is my core strength as a businessman. It’s how I was successful in my “past life” with my clients that included IBM, H-P, Philips Electronics, FedEx, Sony, AT&T, 3M, Porsche, Deloitte Consulting, Unisys, ABB, 3Com, Oracle, Microsoft, etc.
• Establishment of Strategic Business Partners. Again, this is fairly broad, but can include: the development of sales channels, technology licensees, beta-customers, contract manufacturers, OEMs, distributors, and rep organizations–as well as your relationship with regulatory and advisory bodies and industry luminaries.
• Demand Generation. Once the core message is in place, business success is a matter of getting your story in front of the right people.
I look forward to the conversation.