GE’s Electric Vehicle Charging Station

There’s a lot to like about GE’s design (announced just the other day) for their electric vehicle charging station. It looks cools, offers “Level 2” (240 Volt) charging, and provides its customers with “future-proofing,” easily swapping in new technology when it becomes available.

But the most important feature GE’s product is that it exists at all. As I reported in my piece Tough Realities for Renewable Energy Businesses, I urge people to look at the actions of Fortune 25 companies as indications of the underlying truth in the world – and this is a fabulous example. A company with revenues of $157 billion is extremely unlikely to make a commitment to a product space whose revenues will come from a small minority of tree-huggers. This announcement is further evidence that the public and private sectors and moving very quickly – in lock-step with one another – to move electric transportation ahead.