It’s May, and We’re Arranging Marriages in the Electric Vehicle Industry

Over a period of almost 30 years, I ran the delivery organization of the marketing consultancy I co-founded, Mueller/Shields. I found this terrifically rewarding in a number of ways – one of which was knowing that I was at least partially responsible for the many romances that I could see springing up.  Every week or so, some young guy (one of the 100-or-so folks I employed at the company’s peak) would start dating a girl from a neighboring cubicle he had met over at the water-cooler or looking for a new toner cartridge in the supply closet.  (Lord knows what happened in that supply closet when I was traveling.)  Young love — it made me feel good all over! And at least one marriage came as a result: Scott Reily and Silvia Herberger.

Here, on a much more mundane level, it appears that I’ve helped to arrange a marriage of a different kind.  From this article, it appears that Tomberlin (manufacturer of recreational low-speed EVs, whose articles I arranged to be placed on EVWorld.com) is sourcing some of its drivetrain components from an EVWorld.com advertiser Fallbrook Technologies (whose pilot ad program I sold and administrated a few years ago). I know, I’m a hopeless romantic. But it’s May, the roses are in bloom, and once again, I can just feel young love in the air.