Cleantech Start-ups Shouldn’t Put the Cart Before the Horse

By some strange coincidence, I have a couple of clients whose company’s purpose is “to be acquired.”  While there is nothing wrong with that per se, I suggest that it’s rather like putting the cart before the horse.  I recommend getting the company into a position where it’s of great value, and that means filling a previous unmet market need.  

Make yourself a pain in the neck to competitors in your space by eating into their market share.  Or, better yet, dominate a new market category.  If you can do that, the exit strategy takes care of itself.