Category: Renewables – Business

It’s hard to imagine a soft landing for the American worker over the course of the next few decades, due to automation, artificial intelligence, wage stagnation, offshoring, declining educational standards, and the influx of well educated Asians. 

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Long-time 2GreenEnergy contributor Fritz writes:  Disruption is coming to a boil

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A year or two after the launch of 2GreenEnergy in the summer of 2009, I got an unexpected phone call from a guy who said, “Hello, Craig.  You don’t know me, but I’m — (I can’t recall his name), an …

Royal Dutch Shell: Where Is It Going? Read More »

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As the author here points out, the generation of electricity in the U.S. has changed, and it does vary widely on a state-to-state basis, which is both a blessing and a curse. If you are in Iowa, it doesn’t take …

Changing the Way We Generate Electricity Read More »

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As a guy who writes marketing materials for a living, I understand that if I fail to gain the reader’s attention, it doesn’t matter what I say because it’s going to remain invisible. Yet it’s just as bad, and possibly …

Writing Should Be Powerful, But Real Read More »

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A client asked me to read this report from mega-consulting form McKinsey, concerning pathways by which the four top CO2-emitting commodity-producing industries (ammonia, cement, ethylene and steel) can move to a low-carbon future.  Here are a few comments:

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The statement to the left here is very much worth reading, as it speaks so beautifully to the core reason that the nation is so divided at this point. The mayor refers to what’s called a “false dichotomy,” not unlike, …

Keeping Rhetoric Fair By Understanding False Dichotomies Read More »

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At a glance, the coal industry looks like this: • The U.S. is phasing it out, not because of environmental issues, but because of the relatively low cost of natural gas and renewable energy. We do, however, export the stuff.

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Glenn Doty writes about this article on coal, solar and wind as follows: This is the most cruel truth regarding the GOP push for greater pollution/greater emissions/greater climate change. Renewable energy is cheaper.

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Trump’s “Budget for a Better America” is great if you’re part of the military-industrial complex, as it calls for a huge increase in “defense” spending and almost $9 billion to build (at least a piece of) a wall on the …

So Long, ARPA-E Read More »

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