I’ve been asked to head-up the marketing role in an international group that will further popularize the role that electric bicycles play in our rapidly advancing world of low-carbon transportation. Getting this done effectively will require some research, thought, and …
Tag: electric bicycles
Why Electric Bikes Are Cool
In addition to all the practical considerations associated with the electric vehicle adoption curve, there is the “cool factor.” But that’s a little nebulous, isn’t it? The subject of “what makes something cool” has been studied exhaustively, and it’s unclear …
Great Design in Electric Bicycles: Investors Welcome
[youtube http://www.youtube.com/watch?v=3V3DnBFkUec&w=420&h=315] The total world market for electric bicycles is exploding, spurred in large measure by the huge urban populations of China, India, Indonesia, Thailand, and the rest of Southeast Asia. Add to that the demand created by a growing …
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Electric Bike: Terrific Design — and Investment Opportunity
[youtube http://www.youtube.com/watch?v=3V3DnBFkUec]Here’s a short video in which I discuss a terrific investment opportunity I’ve encountered — a wonderful design for an electric bicycle. Even the “EV doubters” believe that e-bikes are going to become an increasingly important component of transportation …
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Tagged with: electric bicycles, electric scooters, Electric Vehicles, EVs, investment opportunity, video
Electric Bicycles – What is an EMCycle?
[youtube=http://www.youtube.com/watch?v=h5Q1ZxQw-AQ&w=500&h=405]I was pleased to have EMCycle CEO Michael Scholey on the 2GreenEnergy Report recently discussing electric bicycles with me. I believe that he’ll have considerable success with his own unique product in this exciting market space, and I thought he …
Tagged with: 2GreenEnergy Report, electric bicycles, electric transportation, EMCycle, energy-video, EVs, Michael Scholey, video
Electric Bicycle — Terrific Design Concept, Business Plan
[youtube http://www.youtube.com/watch?v=4Dx2YbkUcEk&w=420&h=345] Here, I present a summary of a business plan that would implement a terrific design concept in electric bicycles. I met these folks when I was moderating a panel discussion at the Alt Car Expo in 2009, and …
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From Guest Blogger Mark Ellis: Electric Bikes a Great Gift for Christmas
If you are looking for something totally new to get as a gift for Christmas then you need to look no further. As a matter of fact, this is one of those gifts that is for the man or woman …
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Target Marketing and Electric Bicycles
[youtube http://www.youtube.com/watch?v=VnaUeEHeLsA&hl=en_US&fs=1&rel=0&color1=0x234900&color2=0x4e9e00&border=1] Here’s a good discussion of target marketing. What’s the difference between designing a new product because it’s cool versus meeting the true unmet needs of a specific market segment? Michael Scholey, EMCycle’s CEO, and I talk about this.
Electric Bicycles on the 2GreenEnergy Report
Tuesday afternoon I’m headed to the television studio – Channel 6 — in beautiful Ventura, CA for my monthly taping of a couple of shows of the 2GreenEnergy report. My first guest is the CEO of Emcycle – an e-bike …
