Calling the Top 100 Financial Planners Regarding Clean Energy Investments: Complete, For Now
Late this morning, I made my 100th call to the 100 top financial planners in the United States. Now I can say that at least one person in each of these organizations knows who 2GreenEnergy is, and the value proposition we represent to wealth management professionals whose clients have an appetite for clean energy, or cleantech more generally.
The concept now is to stay in front of them, such that, when the timing’s right, I get a call with an immediate interest in making an investment. Every month, I’ll send them something: perhaps a free electronic copy of Renewable Energy — Facts and Fantasies, perhaps a white paper, or a report. “You have to give something to get something,” as we say in marketing.